20 February 2016

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Singapore. BMW Asia and Performance Motors Ltd (PML) have jointly announced their support for the Singapore Airshow 2016. The sponsorship will comprise of up to 380 units of BMW limousines, which will be deployed to shuttle VIP attendees between 16 to 21 February.

The Singapore Airshow is one of the world’s top aviation events and serves as a global marketplace and networking platform for the global aviation community.

“We are very excited to be once again partnering with BMW. The Singapore Airshow is the largest of its kind in Asia. It is also one of the most important aerospace and defence exhibitions in the world. The upcoming Airshow will again be featuring high-level conferences, which will bring together the largest number of VIP delegations comprising key stakeholders in aviation including top government representatives, military delegates and leading industry players. Therefore, it is only right to accord these distinguished guests with a premium chauffeured ride on BMW limousines during their stay,” said Mr. Leck Chet Lam, Managing Director of Experia Events, organisers of the Singapore Airshow.

This year, BMW Asia and PML presented a courtesy fleet comprising of the flagship BMW 3 Series, BMW 5 Series and BMW X3 for Singapore Airshow 2016 to Mr. Leck.

“As a brand that is globally renowned for its excellence in technology, engineering and design, BMW makes a befitting partner for a showcase of the latest state-of-the-art aerospace systems and equipment like the Singapore Airshow 2016,” Mr. Ramesh Divyanathan, Sales Channel Development, Customer Management Director of BMW Group Asia.

“PML is delighted to support the Singapore Airshow 2016. As a key event on the global aviation calendar that attracts the attention of global leaders from the aviation industry, we are convinced that the attending delegates will enjoy the highest levels of comfort, luxury and safety during their stay when they travel in a BMW,” said Mr. Horst Herdtle, Managing Director of Performance Motors Ltd.